Advancing Sales Research in Denmark through International Collaboration

Navn på bevillingshaver

Selma Kadic-Maglajlic

Titel

Associate Professor

Institution

Copenhagen Business School

Beløb

DKK 86,400

År

2024

Bevillingstype

Field Trips / Research Stays < 100,000

Resumé

The funding will support a 60-day research stay at the Stephen Stagner Sales Excellence Institute at the University of Houston, including visits to other top US sales research centers and participation in the National Conference in Sales Management. The visit will enable the Selma to learn best practices for sales excellence centers to inform similar initiatives in Denmark.

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